For founders & early PMs

Users tell you what works. You're missing it.

Upload user feedback, discovery calls and support tickets. See what people will pay for.

15 min demo. Bring your messiest transcripts.

Trusted by founders backed by
Y CombinatorAntlerAlchemist AcceleratorStartup Wise Guys

Useful isn't enough.

You talk to users. You collect feedback. But you're still not closing deals. Here's why.

Feature requests ≠ insights

You ship what people ask for. But they still don't buy. Because feature requests don't tell you what's actually valuable.

Feedback is everywhere.

Calls, tickets, Slack, docs. The patterns are there — buried across 50 conversations you don't have time to go over.

Interest ≠ revenue

People are excited about your product. Being excited and willing to pay are different things. That gap is where startups die.

Find what they'll pay for

Turn messy feedback notes into revenue drivers. No setup, no integrations.

1

Add feedback

Tickets, call notes, survey responses, NPS comments. Any format, any source.

2

We find patterns

See what users keep saying — problems, requests, and what they love — grouped across all your calls.

3

Build what sells

See what users will pay for — not just what they ask for. Every insight links to real quotes.

Go deeper

Found a pattern? Dig deeper.

When you see something important in your feedback, run more interviews to confirm it. We help you ask the right questions and track what you learn.

  • Write down what you're trying to learn
  • Get interview questions that actually work
  • See if you were right or wrong

How it works

1
Write what you believe

What do you think is true about users?

2
Get questions to ask

Questions that get honest answers.

3
Add the call, see what you learned

We connect what they said to what you asked.

Build what sells

Stop guessing what's valuable. Know what people will pay for.

Add Revenue

Find what people will pay for, not just what they ask for.

See Patterns

See what 50 users said, not just the loudest one.

Share Insights

Everyone on your team is on the same page.

What founders say

"I discovery a feature request buried in a customer call — the user literally said they'd pay extra for it. That's not insight, that's revenue we almost missed."
WiseClean

Vlad Belopolskii

Founder, WiseClean

"I used to spend hours connecting dots across transcripts. Now the insights dashboard tells me what to fix and what to ignore."
Landlord

Hunter Webb

Founder, Landlord

Pricing

Most popular

Startups

Everything you need to find what people will pay for

$20/seat/mo
  • Add unlimited calls and feedback
  • See patterns across all your conversations
  • Dashboard showing what matters most
  • Discovery workflows to dig deeper
  • Real quotes attached to every insight
  • Share with your team
Book a demo
For larger teams

Enterprise

For teams with compliance needs

Custom
  • Everything in Startups
  • SOC2 Type II
  • SSO & SAML
  • Dedicated support
Talk to sales

Learn the craft for free

Free guides on making sense of feedback, running discovery interviews, and building products people want.

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FAQ

Start in 5 minutes

Stop building useful. Start building valuable.

Your feedback already contains the answer to "what will they pay for?" Let us show you.

See the patterns15 min demo • Bring your transcripts